Analytics
Track how readers interact with the Earpocket widget on your site.
Overview
The analytics dashboard gives you visibility into widget engagement, audio usage, and content performance. Access it from any site's detail page by clicking View Analytics.
Accessing Analytics
- Go to your Dashboard
- Click on a site
- Click View Analytics
Date Range
Use the date range selector at the top of the analytics page to filter data:
| Range | Description |
|---|---|
| 7d | Last 7 days |
| 30d | Last 30 days |
| 90d | Last 90 days |
Overview Metrics
The analytics page displays five key metrics as cards:
Widget Impressions
The number of times the Earpocket widget was displayed on your site. This counts each page load where the widget appeared.
Click-Through Rate (CTR)
The percentage of widget impressions that resulted in a click. A higher CTR indicates that your readers are finding the audio option appealing.
Articles Added
The total number of articles that readers requested for audio conversion during the selected period.
Total Listens
The number of times readers listened to audio episodes generated from your site's content.
Average Completion
The average percentage of audio that listeners completed. This indicates how engaged your listeners are with the generated audio.
Top Articles
Below the overview metrics, a table shows per-article performance:
| Column | Description |
|---|---|
| Title | The article's title (links to the original URL) |
| Times Added | How many readers requested audio for this article |
| Listens | Total number of listens for the article's audio |
| Completion | Average listen completion percentage |
Articles are sorted by most recent activity.
Empty State
If your site has no analytics data yet, you'll see a prompt to install the widget. Make sure your embed code is installed correctly and readers are interacting with the widget.
Next Steps
- Managing Sites — Create and configure your sites
- Widget Customization — Customize the widget to boost engagement
- Widget Installation — Make sure the widget is installed correctly